In the automotive industry weight reduction substantially contributes to the improvement of fuel efficiency without neglecting safety and comfort aspects. Therefore developing new technologies in this field is of increasing importance. In this context, the 5th Automotive Weight Reduction Expo took place from 14th to 16th January 2015 in one of Japan’s largest convention centers, “Tokyo Big Sight”. More than 60,000 visitors were registered.
Our Japanese distribution partner SCSK Corporation participated in this fair as an exhibitor and presented IPS Cable Simulation to a broad public. Moreover, a television interview about IPS Cable Simulation was produced for the Japanese TV channel “TV Tokyo” during the event.